Force field analysis is a tool used for analyzing the supporting and opposing forces behind a change process. There are lot of ways that managers can use it. Managers use it to identify the stakeholders who support or oppose the proposed change, analyze the forces or motivating factors behind each supporting or opposing behavior and then take action so as to reduce the opposing forces. After performing Force
Field Analysis, manager will be able to decide whether he can go ahead with the proposed change. For eg., if he is sure that the opposing change will always be greater than the supporting forces by any means, he can decide to abandon the proposed change.
Research Reference:
1. Williams C. (2007). Management (4th ed., ). Thomson South Western.
Field Analysis, manager will be able to decide whether he can go ahead with the proposed change. For eg., if he is sure that the opposing change will always be greater than the supporting forces by any means, he can decide to abandon the proposed change.
Research Reference:
1. Williams C. (2007). Management (4th ed., ). Thomson South Western.